Allur - Leader of the Kazakhstan Automotive Industry
Allur is a Kazakhstani automotive company integrating production, distribution, and a retail network. The company is the official distributor and dealer of Kia, Chevrolet, JAC, Jetour, Škoda, and Li Auto, and is developing localization and manufacturing capabilities in Kazakhstan.
Allur integration at a concert
Promotional zone • Premium zone • LED screens • Venue branding • Communications • Photo/video
1. Branded Allur promotional zone in front of the arena entrance with a car on display.
2. Design of the promotional space: branded structures, navigation, photo zone, and points of contact with guests.
3. Full branding of the premium standing area inside the stadium concert
4. Placement of Allur logos on key media inside the stadium and in the premium zone.
5. Allur logos and branded blips on the stadium LED screens (before/during/after the show).
6. Display of Allur branded video/video boards on LED screens according to the approved timing.
7. Mention of Allur's partner in the event's script/visual banners.
8. Brand integration in content: animations, captions, and brand elements in the concert's visual package.
9. Opportunity for guests to interact with the brand in the promotional zone (consultation/leads/materials).
10. Photo and video recording of Allur integrations for partner reporting (cases, publications, post-report).
Astana Concert is the country's leading concert company, bringing together the best artists, producers, and organizers on one platform. We create large-scale events that sell out to full houses and become the cultural highlights of the year.
We organize concerts, festivals, music shows, and tours across the country. Our team is responsible for the full organization cycle: from venue selection and technical production to promotion and audience service on the day of the event.
Astana Concert works exclusively with official partners and ticketing operators—Ticketon and Zakazbiletov. This guarantees fair prices, convenient purchases, and reliable e-tickets.
We strive to bring world-class artists to Kazakhstan, support local performers, and make every event special – with perfect sound, vibrant lighting, and a thoughtful atmosphere.
Astana Concert is an experience that lasts a long time.
Let's make big events together
Write to us - let's create something legendary together.